Facing challenges of compelling competitions and a high employee turnover rate, quality of employees is critical for hotel practitioners. Entering new organizations, new employees typically encounter uncertainties in a novel work surrounding. Especially if the uncertainties result in frustration, anxiety, and stress, the retention rate of those first-year employees is low. The study grounds on socialization theory to tap job standardization and affective attitude toward their employing hotels. The results might offer insights for hotel managers.
The study targeted new coming frontline employees in up-scale hotels in Taiwan. In all, 250 questionnaires were issued and 181 valid were collected with a 72% returned rate. Based on the results of regression analysis, the hypothesis was supported. After controlling positive affectivity, job standardization explained extra 9.4% variance. Finally, managerial implications and limitations are discussed.